Applied Ambition
A Design & Branding Practice Guided by Passion & Focus
Driven by versatility and expertise, Applied Ambition leverages a broad skill set to craft conceptual and strategic identities, impactful communications, and engaging experiences across digital and physical spaces. ▼
Design / Art / Build
(1) “If you can design one thing, you can design everything.” → Massimo Vignelli ● (2) “Art is choosing to do something skillfully, caring about the details, bringing all of yourself to make the finest work you can.” → Rick Rubin ● (3) “Regard it as just as desirable to build a chicken house as to build a cathedral.” → Frank Lloyd Wright.
We specialize in brand and identity projects, bringing them to life through activations, campaigns, digital experiences, motion design, print & packaging, spatial experiences, and visual identity systems.
Open to All Types of Engagements
We work directly with brands and companies while also providing support to studios, agencies, and in-house teams. Our collaborations span a diverse range of partners, including Apple, Collins, Google, IDEO, Instrument, JKR, Netflix, Nike, Samsung, Shake Shack, and YouTube.◼︎
Hyper-collaborative
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Craft is King
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Outcomes, not Awards
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No Egos, No Fluff, No BS
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Hyper-collaborative ✺ Craft is King ✺ Outcomes, not Awards ✺ No Egos, No Fluff, No BS ✺